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18.9.08

Make Use of the Highest Paying Keywords

You may have read the list of the highest paying keywords on my site, it's interesting to see that some keywords pay $100+ per click! However, will you be able to see any of this money yourself? I have, and you should be able too.

Firstly, it's a fact that you'll never see a profit of $100 per click credited to your AdSense account. These figures are what Google charges their advertisers in AdWords. You as a publisher or website owner will only see a smaller percentage of this. I have seen $3-4 per click, which is very good if you were to multiply them by 20 or 30 clicks per day. Traffic is king. It's the key to a higher pay out.

AdSense tries to find the highest paying keyword which is most relevant to your content. The key word here is relevance. If you run a blog about real estate for example, there is no sense in including the high-paying words such as mesothelioma; however, writing a blog entry about finding home mortgage refinancing might bring in higher paying ads. Working in the term “refinancing mortgage” priced at $113 per click would also not be a bad idea. Other blog entries on the site about “mortgage refinancing companies” relating to real estate, may also deliver high paying ads. Be creative, but always remember to stick to the main topic of your site. Without an audience, there is no one to click your ads.

The next time that you are searching for a topic for your latest blog entry, scan through the highest paying search terms, top down and pick out the first few keywords that relate to the theme of your site. Remember that we are blogging for profit, not for fun!

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